What is Magento Hosting and How Does It Work?
Simply put, Magento web hosting solutions are those which provide the tools, support, and conditions necessary for eCommerce to happen, and succeed, on stores built with Magento. Magento is one of the most popular CRM platforms for managing an eCommerce store’s products, customers, promotions, and more. It’s a pretty heavyweight program and therefore requires a hosting environment that can help setup new domains when an admin uses Mage to install a new store, recognize and configure settings to the version of Magento being used (Open Source or Commerce), and create server conditions that are ideal for lots of traffic and purchase activity.
When Should I Choose Magento Hosting
It’s pretty easy to tell if you are or aren’t supposed to be using a hosting provider optimized for Magento. If your eCommerce store uses the Magento CRM then your host should match accordingly, and if not, then another hosting solution is for you. Magento stores and their owners may be suited well in a non-Magento hosting environment, but the advantages of using Magento hosting is that it’s not necessary to check your prospective server for the software and configuration necessary for the store to function. Magento hosting packages need Linux x86-64, Apache 2 or Nginx1.7, PHP 5.4 or newer, MySQL 5.6, and HTTPS for payment security. Choose Magento hosting if you want your server or VPS to have these by default, so your store works without random errors, but also because these plans are often categorized by the type of Magento platform used. First, eCommerce sites are high-traffic and so Magento hosting providers dispense with the shared hosting and offer VPS and dedicated servers exclusively, in most cases. Plans may also be separated by whether or not they’re meant to support Magento’s free open source version or the more robust Enterprise edition.
Main Benefits of Magento Hosting
The primary benefits of Magento hosting, besides optimization for Magento stores, are its dedication to speed, support, and search engine visibility—arguably things appreciated by eCommerce shops on any CRM.
Quick Loads
Every eCommerce site owner knows that each second a customer has to wait on a loading page is another point against them actually purchasing, and so Magento hosting environments tend to prioritize speed. This means guaranteed uptimes, SSD storage, and sophisticated CDN caching and other utilities to make pages load instantly everywhere.
Great Website Visibility
Magento is one of the eCommerce platforms that scores well for search engine visibility, with the XML sitemap tool, metadata for all pages and products, optimized URLs, Google content API and special caching functionality. Hosting platforms for Magento complement this utility with their own search optimized settings.
Magento Support
Support teams who are proficient in addressing server issues are one thing, but ideally, a Magento hosting provider should also lend a hand to those experiencing issues with their CRM. It’s rarer to find these hosting services, but they do exist, and are on call 24/7 to help setup stores, reduce or eliminate speed issues, and more.
What to Consider When Shopping for Magento Hosting
When comparing a handful of Magento hosting providers, put more emphasis on the features below. Those that overperform in terms of security—especially of payment information—and speed as well, should be given special consideration.
Security Features
As hosting provider reviewers who have worked with Magento before, we can say that few things are more important to store owners than protecting customers’ information and their payment methods. Accordingly, accept nothing less than round the clock monitoring, IP whitelisting, firewalls, database protection, and 2-factor authentication in your host.
SSL Certificates
Because Magento stores must by nature include some sort of payment gateway, all pages and domains need to support HTTPS for maximum protection. That also means the host needs to provide SSL certificates for them, preferably for free.
Speed
Nothing deters a potential customer like a slow page or a stuck shopping cart. Magento hosts know this and cater to the needs of store admins by providing SSD-based storage, more RAM, better uptime, and unique caching mechanisms so that product and checkout pages don’t spend an extra nanosecond in limbo.